Fashion Flash Week 3

Ambush’ First Monograph Book

The Japan-based brand founded by Yoon Ahn and Verbal is looking back at their legendary career in their first large-format book along with the prestigious editorial Rizzoli. Being one of the most important brands in the current streetwear panorama, Ambush began as an experimental jewellery line but suddenly expanded into all divisions thanks to their multiple collaborations and releases with partners like A Bathing Ape, Off-White, Sacai, Gentle Monster, and more.

Their influence in the looks and the aesthetics of the newer generations is tangible, and everything they produce becomes a success, as they have understood the needs, the desires, and the way fashion works in this century. This book will study the brand's evolution, from their early days back in 2008 to their most recent projects. The publication will become a fundamental resource to understand the impact of a Japanese-nurtured vision of the industry on a worldwide scale. The monograph will be available on March 4th at Rizzoli’s website.

Undercover x Levi’s

This year the brand founded by Jun Takahashi turns 35, and to celebrate, a number of events and special releases will happen throughout the year, and the first one has arrived in the form of a capsule collection. Partnering again with the denim giant Levi’s after their first joint project in 1998, the capsule is autoreferential and innovative on equal parts. The campaign is fronted by the iconic bassist of the band Red Hot Chilli Peppers, Flea; his irreverent and free-spirited attitude fits the visions both brands want to communicate, with designs that combine their usual avant-garde creativity with the most careful handcrafted technique and quality.

The nine-piece collection stays on the darker side of denim with deep blue garments with interestingly placed graphic motifs, like the eye-catching logo “Light Darkness,” and subtle details like the small red “Small Parts” label referencing their 1998 collab. Their FW98 collection Exchange will also see a resurgence with the release of special sweatshirts and the Pinnacle Type II Trucker Jacket reinterpreted based on its concept, featuring the zippers placed on the seams that allow for everything to be detached and deconstructed, the groundbreaking design that made this drop memorable in the 90s and that remains memorable now. The limited collection will be available worldwide starting January 18th on Undercover’s website and physical stores.

Evangelion 95 launch

2025 seems to be the year of milestones. The cult and transcendental anime Neon Genesis Evangelion celebrates 30 years ever since it was conceived by Hideaki Anno. To commemorate such an important anniversary for one of the most relevant, fundamental, and intricate audiovisual pieces of Japanese animation up until this day, we can expect many hommages, events, and celebrations. Radio Eva has just announced its interesting way of honouring this universe.

Evangelion 95 arises as a new clothing brand conceived by Radio Eva, an official project that started in 2008 and that is dedicated to producing all sorts of items based on the mecha anime’s concept. With their motto of blending Evangelion into everyday life, Evangelion 95's first capsule collection proposes streetwear pieces like hoodies, t-shirts, and even socks infused with scenes, official logos, and graphics of the main characters, all designed by Tomohiro Kato, Radio Eva’s creative director. A total of nine items will be available for this drop that will debut on January 24 on their official website and flagship store, as well as in selected retailers in Tokyo like Nubian Harajuku, International Gallery Beams, or Isetan Men’s.

Loewe Crafted World in Tokyo

The Spanish brand's itinerant exhibition Crafted World, which purpose is to celebrate and highlight the house’s care for artisanal technique, savoir-faire, and handcrafted creations, will land in Tokyo, a year after starting its journey in Shanghai. On this exposition, visitors will have the opportunity to travel throughout the history and legacy of the brand, from their early beginning as one of the first leathergoods-focused houses around 1846 to their current success being considered one of the key and most relevant brands in the modern fashion scene.

The interactive showcase will include not only high fashion experiences but will also allow the audience to immerse themselves in the core of some of their most recent collaborations, like the one with Studio Ghibli or with the Kyoto-based ceramic studio Suna Fujita.

Enhancing its deep connection with art, an exhibition especially curated for the occasion will also be available to visit, featuring cultural projects Loewe has carried out in Japan, like a special video documenting their long-lasting support to the Ōnishi family dedicated to the traditional craft of Kama iron tea kettles.

Art pieces from Loewe Craft Prize nominees Tanabe Chikuunsai IV and Moe Watanabe and winner Genta Ishizuka can also be found, as well as some of their artistic collaboration showcased at the Salone del Mobile with Arko, Hafu Matsumoto, and Jiro Yonezawa. Crafted World Tokyo will open its doors from March 29 to May 11 at 6-35-6 Jingumae in Shibuya.